Meet Paradigm
Our Vision For The Future Of Construction Projects
Our mission is to challenge the status quo, embrace innovation, and create meaningful, lasting impact through everything we do. Driven by a vision to inspire change, push boundaries, we deliver work that truly makes a difference.
Alexandria Kelly
Co-Founder & Chief Executive Officer
15+ years of federal infrastructure leadership. Former senior program and policy leader at the U.S. General Services Administration (GSA), where she led GSA’s $1.5 billion Southern Border Land Port of Entry (LPOE) Program and served as Acting Program Manager for the $2.5 billion Northern Border LPOE Program. National subject matter expert in Land Ports of Entry (LPOEs), international bridges, binational planning, and interagency capital strategy.
Her GSA portfolio included coordination of the $100M Madawaska-Edmundston International Bridge, Top Bridge in North America (2024), ACEC Maine Grand Conceptor Award (2025), and ENR New England Best Project in Highway and Bridge (2025). A landmark in binational infrastructure excellence.
At PIC, Alexas leads federal program strategy, ARPA-I X-BRIDGE engagement, TxDOT relationship development, and Public-Private Partnership (P3) positioning.
Ruben Garibay
Executive Chairman
Entrepreneur, investor, and philanthropist from South Texas. Leading advocate for North American economic integration and binational trade connectivity.
Executive Chairman of Puerto Verde Holdings, LLC, developing the most advanced integrated binational industrial complex and trade port in North America, located in Eagle Pass, Texas. Presidential Permit secured; Surface Transportation Board (STB) Docket FD 36652 approved April 2026 for railroad construction.
Founder of Select Dedicated Solutions (2007), a leader in expedited cross-border commercial transportation. Laredo Business Hall of Fame inductee. Small Business Administration (SBA) San Antonio District Small Businessperson of the Year. Boards: Border Trade Alliance, Texas Association of Businesses, U.S.-Mexico Chamber of Commerce.
Marcus Cardenas
Managing Partner
A South San Antonio native and proven small business owner. Marcus is the owner of Vertex Concrete, a concrete services company where he has worked for over a decade, building it from the ground up after stepping away from college to help run his family’s plumbing business following a personal tragedy.
Marcus brings over a decade of hands on experience in South Texas concrete and construction, spanning commercial, institutional, and structural projects across the region. At Paradigm, Marcus works alongside the Mateenbar commercial team to bring Mateenbar60 and Greenbar2X into the Texas, Mexico and other United States contractor markets.
In 2026, Marcus stepped into public service, winning the Republican nomination for Texas Senate District 19 and advancing to the November general election. A first time candidate, he’s campaigning on economic development, small business growth, and infrastructure investment, priorities that align closely with the composites and infrastructure work Paradigm is building in South Texas.
& An Expert Team Of Engineers
Navigating life’s intricate fabric, choices unfold paths to the extraordinary, demanding creativity, curiosity, and courage for a truly fulfilling journey.
Eagle Pass, Texas USA Based
Our principal facility is in a HUBZone eligible census tract along the Ports to Plains corridor in Eagle Pass,TX, granting federal set-aside eligibility and positioning PIC as the Texas gateway for the ARPA-I X-BRIDGE program.
Majority Woman Owned
Alexandria Kelly holds 51% ownership. PIC is pursuing WOSB/EDWOSB certification, 8(a) Business Development, and Texas Historically Underutilized Business (HUB) program status, a certification stack no competitor can replicate quickly.
